i'm t[here]
an event application empowering users to stay present
setting
My Role Time Problem Opportunity
UX Designer
8 months
Technology is
Distracting
Use Technology
as a Resource
the problem
PROBLEM
The technologies that provide us increased productivity, the ability to communicate, and access information, are pulling us away from the central tasks we set out to complete or taking our attention away in social settings.
OPPORTUNITY
How might we help improve people’s lives to make conscious use of technology to
extend their abilities while avoid its pitfalls?
the themes
INSIGHT
-
Participants felt least distracted by technology when doing activities they loved with the people they loved.
-
Participants felt like the social benefits of technology involved A) using it as a resource (e.g. FB events) B) staying connected with friends & family
-
Participants felt notifications were a major distraction and the iPhone feature of time limits on applications did not feel incredibly useful
COMPETITIVE ANALYSIS
There are many applications that aim to help users limit their notifications or time on
social media. And less applications that offer better uses of that same time.
the characters
ARCHETYPES
click the archetypes or
the journey map to explore
the rising action
PROCESS
All potential concepts and features were tested by participants and I decided to move forward with the following features and started creating user flows, site maps, card sorts, low and mid level fidelity wireframes and prototype.
climax
VISUAL DECISIONS
Here is the idea behind the logo, part of the style guide, and final prototype.
resolution
NEXT STEPS
Features to enhance, change, or remove based on participant feedback, research, and my own observations.