i'm t[here]

an event application empowering users to stay present 

Portrait with Mobile Phone

setting

My Role                      Time                      Problem                  Solution
 

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UX Design Student
 

8 months
 

Technology is
Distracting

 

Use Technology
as a Resource

 

the problem

PROBLEM
Our lives have become so digitally dependent that there is no denying the distractions that come from technology. The technologies that provide us increased productivity, the ability to communicate, and access information, are pulling us away from the central tasks we set out to complete or taking our attention away in social settings. 

OPPORTUNITY
How might we help improve people’s lives to make conscious use of technology to
extend their abilities while avoid its pitfalls?

the themes

INSIGHT

  • Participants felt least distracted by technology when doing activities they loved with the people they loved. 
     

  • Participants felt like the social benefits of technology involved A) using it as a resource (e.g. FB events)  B) staying connected with friends & family
     

  •  Participants felt notifications were a major distraction and the iPhone feature of time limits on applications did not feel incredibly useful

COMPETITIVE ANALYSIS

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Mobile Phone

There are many applications that

aim to help users limit their 

notifications or time on social media.

And less applications that offer better

uses of time.

                         See full analysis here

the characters

ARCHETYPES

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the rising action

PROCESS

All potential concepts and features were tested by participants and I decided to move forward with the following features and started creating user flows, site maps, card sorts, low and mid level fidelity wireframes and prototype.

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climax

VISUAL DECISIONS

Check back soon to see the logo, style guide, brand guide, color decisions, and final prototype.

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